Plan price increase: Review & resources
Access a consolidated hub of strategic frameworks, developer API documentation, email notification templates, and billing analytics tools to finalize your Recurly plan price increase. Revisit core methodologies for subscriber migration, grandfathering overrides, and revenue tracking to ensure a seamless execution.
Acquire • Plan price increase
Review & resources
You've completed the Plan price increase path. Reflect, revisit, and reference everything in one place.
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Review & resources
You've finished plan price increase
You now have a framework for evaluating when to raise prices, how to prepare your subscriber base, communicate the change effectively, and measure whether it worked. Use the cards below to revisit any page, and the resources section to go deeper.
Reflection
Your team has approved a price increase effective in 60 days. Looking at your own subscriber base — which segment concerns you most, and what would you do differently based on what you've learned here?
Think about your longest-tenured subscribers, your highest-volume plan, and which group is most price-sensitive. Consider whether grandfathering, extended notice, or a personalized outreach would be most effective for that group.
What you covered
Click any card to revisit that page.
Is a price increase the right move?
The business case, common triggers, how much to raise, and when a price increase is — and isn't — the right call.
What to consider before you execute
Subscriber segments, timing windows, grandfathering strategy, contract obligations, and legacy plan cleanup before you touch the UI.
Communicating the change
A three-touchpoint notification timeline, ready-to-use email templates, and how to use Recurly's webhooks and native email tools.
Tracking your impact
How to build a pre-change baseline, which Recurly dashboards to monitor, and the KPIs to watch at 30, 60, and 90 days.
Questions about executing your price increase?
Bring your plan to a Customer Success Global Office Hours session. Whether you're working through segment decisions, reviewing your communication strategy, or interpreting post-change data, our CSMs can help you think it through before you go live.
Register for Office Hours →