Product breakdown analytics

Drill into your subscription performance by product variant, viewing order counts, units, and revenue at a glance.

Overview

Required plan

This feature or setting is available to all customers on any Recurly Commerce subscription plan.

Definition

Product Breakdown Analytics is a customizable, tabular report that attributes subscription metrics (order count, units sold, and revenue) to individual product variants for both first-time and all subsequent subscription orders.

Key benefits

  • Identify best-selling variants: Quickly see which SKUs attract the most subscribers and generate the highest revenue.
  • Optimize inventory & pricing: Use variant-level insights to adjust stock levels, pricing, and promotional strategies.
  • Measure subscriber behavior: Compare first‐order versus all‐order performance to understand upsell and retention impact by variant.

Key details

  • Metric filters: Toggle between viewing Order Count, Product Units, or Revenue.
  • Order scope: Choose to report on First Subscription Orders only, or All Subscription Orders across a subscriber’s lifetime.
  • Time granularity: Switch your table’s timeframe to Daily or Monthly to analyze short-term trends or long-term performance.
  • Interactive sorting & filtering: Use the header filters to focus on specific variants, time periods, or metrics for a tailored analysis.