Google tag manager

Overview

Video

Required plan

This feature or setting is available to all customers on any Recurly Engage subscription plan.

Prerequisites & limitations

Node.js >= 14

ReadMe CLI installed

Not supported on IE11

Requires internet connection

Definition

The Google Tag Manager integration leverages a custom GTM template to inject the Recurly Engage SDK onto every page you specify, enabling tracking and branded checkout across your site.

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Please visit this page to find our Google Tag.

Key benefits

  • One-click setup: Install the SDK entirely within GTM—no manual code edits.
  • Centralized management: Control SDK triggers and updates from a single GTM interface.
  • Instant rollouts: Publish changes immediately without redeploying your site.

Key details

Guide

  1. Log in to Google Tag Manager: Visit GTM and open the container for your application.

  2. Select your container: Ensure it matches the domain you registered in app setup.

  1. Add a new tag: In the left navigation, click TagsNew.
  1. Search for the Recurly Engage template: In the Choose tag type pane, use the search bar (top right) and enter Recurly Engage.
  1. Get your Application ID: Log in to your Recurly Engage console and navigate to Settings > Application to copy the ID.
  1. Configure the tag
  • Name it Recurly Engage Tag
  • Paste your Application ID into the template field
  • Under Triggering, choose All Pages
  • Click Save
  1. Publish your container: Click Submit in the top right of GTM, add a descriptive version name (e.g., “Add Recurly Engage SDK”), and hit Publish.