Automations in Recurly Commerce
With Recurly Commerce Automations, unlock unbounded configurability to set up automated flows to surprise and delight your subscribers.
Overview
Video
Definition
Automations in Recurly Commerce let you design event- or time-based workflows—like free trials, product swaps, or gifting—to run automatically against your subscribers’ contracts, reducing manual work and boosting engagement.
Key benefits
- Seamless product trials & upgrades: Automatically swap or trial products without any manual effort.
- Reward and retain: Schedule add-ons like gifts or loyalty perks at key subscription milestones.
- Scalable workflows: Build flexible, event-driven automations that grow with your business.
Key details
Swap Automation
Use: Free Trial, Product Swap
• Enable your customers to try a product for free, then auto-upgrade them after the trial window.
• Allow subscribers to rotate into new SKUs each renewal with a product swap regimen.
Add-on Automation
Use: Gifting, Loyalty
• Reward your subscribers by auto-adding gift SKUs at specific intervals (e.g., every 5th renewal).
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Updated 10 days ago